Every paid media task.
Done perfectly.

Your media plan is approved. Every platform output - trafficking sheets, validation, pacing, reporting - is ready in seconds. No manual rebuilds. Errors caught before launch. Just done.

No platform access needed to join - we reply within one working day.

Private beta · by invite
Free trials open later in 2026
Email to request early access

"We were drowning in trafficking work and reporting issues. The Run System gave us our time back. The team is thriving, clients get faster turnarounds, and we haven't had a single naming error since we onboarded."

Head of Activation Independent performance agency
The pipeline

Watch a plan land

From "approved plan" to "campaigns live" in seconds. Each stage shows what we're doing, what we caught, and where the human gates are.

Average run · under a minute end-to-end
The problem

Digital marketing execution
is slow and error-prone.
We've changed that.

Every paid media team burns the same hours on the same broken process - every campaign, every client, every market. Until now.

1-2 weeks
From plan approval to live campaign

Audience signals move by the hour. A two-week execution lag is a revenue problem. Budget approved. Strategy signed off. Just sitting there.

Most of the week
Burned on manual execution

Your most capable people spend most of their time building trafficking sheets and checking naming conventions. Not thinking. Not optimising. Filing.

Every
handoff
Is a new place for something to go wrong

Traditional activation is manual at every stage - copy, paste, format, validate, repeat. The more touchpoints, the more chances for a spec to slip, a name to break, or a wrong placement to go live before anyone notices.

How it works

Set up once.
Run everything.

01
Upload your taxonomy
Bring your naming conventions, site mapping, and ad format library. The system learns your language, not the other way around. 15 minutes of setup - not weeks.
02
Connect your platforms
Link your ad platform and reporting accounts. Outputs are validated against your real account structure and ready to upload - no UI work, no copy-paste.
03
Set your team preferences
Approval workflows. Bidding presets. Pacing thresholds. Connect your Gmail or Outlook and the system sends issue descriptions directly to the right people when something needs attention. 15 minutes builds a complete operational profile so every run reflects exactly how your team works.
04
Upload plan. Get campaigns.
Drop in an approved media plan. Every platform output - validated, structured, named, and ready - is generated in seconds. Client preview links are pasted automatically for sign-off. No manual rebuilds. Errors caught before launch. Fast.
Naming convention
UK_Brand_Meta_Feed_1080x1080_EN
Loaded
Site mapping
7 platforms · 4 markets
Loaded
Format library
34 ad formats configured
Loaded
Taxonomy ready
System configured to your structure
Active
CM360 / Campaign Manager
Advertiser ID linked
Connected
Meta Ads Manager
Business account verified
Connected
LinkedIn Campaign Manager
API access granted
Connected
TikTok for Business
Ad account verified
Connected
Approval workflow
2-step review · notifications on
Set
Bidding presets
Objectives · budgets · bid strategies
Set
Pacing thresholds
Alert at 15% variance
Set
Notification channels
Gmail / Outlook · issues sent automatically
Set
Team profile complete
Every run reflects how you work
Active
Meta_UK_build.xlsx
147 placements · specs validated
Ready
LinkedIn_build.xlsx
API-ready · character limits checked
Ready
CM360_sheet.xlsx
Full trafficking workbook
Ready
Client preview links
Pasted automatically · ready for approval
Generated
fast
Total time
Upload to download-ready
In seconds
The agents

Infrastructure for every
part of activation

Four specialist agents. Each one eliminates an entire category of manual paid media work.

Live in beta
Trafficking Agent

Takes any approved media plan and generates every platform build sheet in seconds. CM360 workbook, platform builds, pacing plan, and email draft. One upload. Done.

CM360MetaTikTokLinkedInRedditSnapchat
Live in beta
Reporting Agent

Ingests raw data exports from every ad platform and produces weekly performance reports, monthly summaries, and end-of-campaign reports (EOCRs). Handles amendments automatically when plans change. No dashboard switching. No manual consolidation.

Weekly reportsMonthly summariesEOCRsAmendments
Live in beta
Compliance Agent

Validates creative assets, naming taxonomy, and campaign structure before anything goes near a platform. Catches spec mismatches and policy violations at source - not after the money's spent.

Creative specsNaming validationPolicy checks
Live in beta
Direct Activation Agents

API activation across Meta, Google, LinkedIn, TikTok and more. From approved plan to live campaigns - no manual platform interaction, no margin for human error.

Meta APIGoogle AdsLinkedIn APITikTok APIDV360SA360
Who it's for

Built for the people
who actually do the work

Whether you're running 30 clients or one brand across 10 markets - the system adapts to how you operate.

Agencies

Stop burning your best people on activation

You're managing 15 clients, each with their own naming conventions, platforms, and approval chains. Every new campaign is a fresh wave of manual build work - and one mistake costs you a relationship. The Run System handles all of it, at scale, without the errors.

  • One system, multiple clients - each with their own taxonomy and preferences
  • Sell faster turnarounds as a competitive advantage
  • Reduce headcount cost on activation without reducing output quality
  • Approval workflows built in - nothing goes live without sign-off
From plan to outputs
One upload
Trafficking, validation, pacing, reporting - all automated. What used to consume a team across two weeks now takes seconds.
When errors are caught
Before it builds
Every output is validated against your taxonomy and platform specs before it's generated. Nothing reaches a platform unchecked.
Pricing model
Per client
£5,000 per client per market. Simple to pass through or absorb - always predictable.
In-house Teams

Move at the speed your marketing team demands

Your brand team approves a plan on Thursday and wants it live Monday. Your activation team takes longer. That gap is a structural problem - and it's costing you market moments you can't get back. The Run System closes it.

  • Plan approved Thursday. Live campaigns Friday morning.
  • Your naming conventions and governance rules baked in - not bolted on
  • Your best people working on strategy, not trafficking sheets
  • Consistent outputs across markets, even at scale
Activation lag eliminated
1-2 weeks
The gap between plan approval and live campaigns goes from weeks to seconds.
Time freed from execution
Most of the week
The manual build work that eats most of a team's week - trafficking, naming, QA - handled by the system. That time goes back to your people.
Pricing model
Per market
£5,000 per brand per market. Running in 3 markets? £15,000/month - everything included.
Trading Desks

High-volume execution without the headcount

You run campaigns across multiple markets, multiple platforms, multiple clients - simultaneously. The manual overhead at that volume isn't just inefficient, it's a ceiling on how much business you can take on. The Run System removes the ceiling.

  • Parallel runs - multiple campaigns generating simultaneously
  • API-first activation on Meta and Google - no platform UI required
  • Governance and compliance at every point of the workflow
  • Scale without proportional headcount growth
Concurrent runs supported
Unlimited
No queue. No limit. Multiple campaigns run simultaneously - each validated and output independently.
Platform coverage
6+
CM360, Meta, TikTok, LinkedIn, Reddit, Snapchat - with more platforms shipping continuously.
Enterprise pricing
Custom
Multi-brand, multi-market, holding-co setup - talk to us about a volume arrangement.
Built by operators

20 years inside the world's best agencies

We've held the activation seat. We know what every manual task costs your team - at 9am on a Monday, at the end of every quarter, on every campaign. We built The Run System because the infrastructure we needed simply didn't exist.

Brands our founders have worked on
Amazon
Tesco
Sky
Boots
"

We've been in the room when budgets got approved and campaigns still couldn't go live for two weeks. We know what that feels like. The Run System exists because we got tired of waiting for someone else to fix it.

The Founders Co-founders, The Run System

By the time you're here,
your tasks could have been done.

Join the waitlist. Early access is opening soon.

Pricing

One number.
No surprises.

We don't do seat fees, run fees, overage charges, or usage tiers. £5,000 per client per market per month. Every agent. Every platform. Every output. Unlimited runs. That's it. If your team runs 1 campaign or 100, the number doesn't move.

Standard
£5,000
per client · per market · per month
  • Unlimited campaign runs - no caps, ever
  • All four agents, fully active from day one
  • CM360, Meta, TikTok, LinkedIn, Reddit, Snapchat
  • Pre-flight validation & campaign governance
  • Pacing, reporting & email outputs
  • All new agents as they ship
  • Onboarding & setup support included
Example: Agency running 4 clients across UK and US? That's 8 client-markets · £40,000/month · unlimited runs across all of them. No extra seats. No surprise invoices.
Join the waitlist

No credit card required. Your first month is free when access opens. If it doesn't save your team time, that's fine - don't continue.

Multi-brand, holding-co, or large market count? Talk to us about Enterprise.

Data encrypted in transit & at rest Approval gates on every run Security Sub-processors
Common questions
A client is one brand or advertiser. A market is one country or region you're running campaigns in. So a single client running in the UK and Germany is two client-markets (£10,000/month). We're not precious about edge cases - if something's ambiguous, just ask us.
A run is one execution of the system against one media plan - one upload, one set of outputs. There is no cap. You can run 5 a day or 500 a month. The price doesn't change. That's the point of the model.
Most teams are running their first live campaign within the same day they onboard. The taxonomy upload and platform connections take about 15-30 minutes.
Yes - this is specifically what the taxonomy upload is for. The system doesn't impose a naming convention. You upload yours, and everything generated follows it exactly.
CM360, Meta, TikTok, LinkedIn, Reddit, and Snapchat are all live. DV360 and SA360 are in final testing. Pinterest and X are on the roadmap. Every new platform ships to existing customers automatically, at no extra cost.
We're in private beta - self-serve sign-ups are paused while we onboard the first cohort. Email [email protected] with the agencies / brands you'd run it against and we'll get you on the list. Free trials open to everyone later in 2026.
Yes. Monthly, no lock-in, no cancellation fees. We'd rather earn your business every month than trap you into a contract. Email us anytime and we'll sort it the same day.
Yes. For agencies with 10+ client-markets, holding companies, or teams that need custom SLAs, SSO, dedicated support, or volume pricing - email us at [email protected] and we'll put something together quickly.

Let us support your
team's activation.

Your team's time is worth more than this. Give them back the hours - and let the system handle execution.